What has LL Cool J done lately? It's been awhile since he's come out
with an album, but maybe it's because he's been too busy developing
his clothing line. LL is working with Sears to try and rejuvenate
their stores with the launch of his new line. That's something they
should have done years ago. Sears' Vice President Irv Neger hopes the
LL brand will be a boost for the store's "softer side."
The line will feature casual sportswear ranging from $22-$50 in price, and will hit 600 of their stores by Christmas. The line will include embroidered jackets and t-shirts with rapper's famous song lyrics. Could you even recite one of LL's lyrics right now?
The line will feature casual sportswear ranging from $22-$50 in price, and will hit 600 of their stores by Christmas. The line will include embroidered jackets and t-shirts with rapper's famous song lyrics. Could you even recite one of LL's lyrics right now?
Chris
